Smart signage: A draggable cyber-physical broadcast/multicast media system

James She; Jon Crowcroft; Hao Fu; Pin Han Ho

doi:10.1109/GreenCom.2012.55

Smart signage: A draggable cyber-physical broadcast/multicast media system

James She^*, Jon Crowcroft, Hao Fu, Pin Han Ho

^*Corresponding author for this work

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

8 Citations (Scopus)

Abstract

Digital signages are increasingly common for out-of-home advertising. Latest advancements in smartphones, wireless communication and displays make it possible to design smarter interactive signage systems for more effective advertising. Although existing research have started a trend of cyber-physical interactions, they are generally not scalable for multiple users and not intuitive to interact with. Smart Signage - a "draggable" cyber-physical broadcast/multicast (B/M) media system is therefore proposed here. With a novel cyber-physical B/M protocol that enables a display concurrently interacting with physical actions of multiple user smartphones, a large number of users can simultaneously acquire any running content on a display by simply using an intuitive "dragging" hand gesture with their smartphones. Analytical formulations are derived to identify the key parameters and their dynamics in the system, which provide the condition for achieving the average response time of a user "dragging" gesture within 1 second limit. Implementations are demonstrated for possible real-world deployments. Experiments with 30 primary students are conducted to prove the system offering scalable and intuitive interactions for the first-time users even when they are moving.

Original language	English
Title of host publication	Proceedings - 2012 IEEE Int. Conf. on Green Computing and Communications, GreenCom 2012, Conf. on Internet of Things, iThings 2012 and Conf. on Cyber, Physical and Social Computing, CPSCom 2012
Pages	468-476
Number of pages	9
DOIs	https://doi.org/10.1109/GreenCom.2012.55
Publication status	Published - 2012
Externally published	Yes
Event	2012 IEEE International Conference on Green Computing and Communications, GreenCom 2012, 2012 IEEE International Conference on Internet of Things, iThings 2012 and 5th IEEE International Conference on Cyber, Physical and Social Computing, CPSCom 2012 - Besancon, France Duration: 20 Nov 2012 → 23 Nov 2012

Publication series

Name	Proceedings - 2012 IEEE Int. Conf. on Green Computing and Communications, GreenCom 2012, Conf. on Internet of Things, iThings 2012 and Conf. on Cyber, Physical and Social Computing, CPSCom 2012

Conference

Conference	2012 IEEE International Conference on Green Computing and Communications, GreenCom 2012, 2012 IEEE International Conference on Internet of Things, iThings 2012 and 5th IEEE International Conference on Cyber, Physical and Social Computing, CPSCom 2012
Country/Territory	France
City	Besancon
Period	20/11/12 → 23/11/12

Keywords

Advertising
Cyber-physical system
Draggable broadcast/multicast media
Interactive display
Smartphones

Access to Document

10.1109/GreenCom.2012.55

Cite this

She, J., Crowcroft, J., Fu, H., & Ho, P. H. (2012). Smart signage: A draggable cyber-physical broadcast/multicast media system. In Proceedings - 2012 IEEE Int. Conf. on Green Computing and Communications, GreenCom 2012, Conf. on Internet of Things, iThings 2012 and Conf. on Cyber, Physical and Social Computing, CPSCom 2012 (pp. 468-476). Article 6468353 (Proceedings - 2012 IEEE Int. Conf. on Green Computing and Communications, GreenCom 2012, Conf. on Internet of Things, iThings 2012 and Conf. on Cyber, Physical and Social Computing, CPSCom 2012). https://doi.org/10.1109/GreenCom.2012.55

She, James ; Crowcroft, Jon ; Fu, Hao et al. / Smart signage : A draggable cyber-physical broadcast/multicast media system. Proceedings - 2012 IEEE Int. Conf. on Green Computing and Communications, GreenCom 2012, Conf. on Internet of Things, iThings 2012 and Conf. on Cyber, Physical and Social Computing, CPSCom 2012. 2012. pp. 468-476 (Proceedings - 2012 IEEE Int. Conf. on Green Computing and Communications, GreenCom 2012, Conf. on Internet of Things, iThings 2012 and Conf. on Cyber, Physical and Social Computing, CPSCom 2012).

@inproceedings{d277715844ad4c30949e96c2abf548a9,

title = "Smart signage: A draggable cyber-physical broadcast/multicast media system",

abstract = "Digital signages are increasingly common for out-of-home advertising. Latest advancements in smartphones, wireless communication and displays make it possible to design smarter interactive signage systems for more effective advertising. Although existing research have started a trend of cyber-physical interactions, they are generally not scalable for multiple users and not intuitive to interact with. Smart Signage - a {"}draggable{"} cyber-physical broadcast/multicast (B/M) media system is therefore proposed here. With a novel cyber-physical B/M protocol that enables a display concurrently interacting with physical actions of multiple user smartphones, a large number of users can simultaneously acquire any running content on a display by simply using an intuitive {"}dragging{"} hand gesture with their smartphones. Analytical formulations are derived to identify the key parameters and their dynamics in the system, which provide the condition for achieving the average response time of a user {"}dragging{"} gesture within 1 second limit. Implementations are demonstrated for possible real-world deployments. Experiments with 30 primary students are conducted to prove the system offering scalable and intuitive interactions for the first-time users even when they are moving.",

keywords = "Advertising, Cyber-physical system, Draggable broadcast/multicast media, Interactive display, Smartphones",

author = "James She and Jon Crowcroft and Hao Fu and Ho, {Pin Han}",

year = "2012",

doi = "10.1109/GreenCom.2012.55",

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booktitle = "Proceedings - 2012 IEEE Int. Conf. on Green Computing and Communications, GreenCom 2012, Conf. on Internet of Things, iThings 2012 and Conf. on Cyber, Physical and Social Computing, CPSCom 2012",

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She, J, Crowcroft, J, Fu, H & Ho, PH 2012, Smart signage: A draggable cyber-physical broadcast/multicast media system. in Proceedings - 2012 IEEE Int. Conf. on Green Computing and Communications, GreenCom 2012, Conf. on Internet of Things, iThings 2012 and Conf. on Cyber, Physical and Social Computing, CPSCom 2012., 6468353, Proceedings - 2012 IEEE Int. Conf. on Green Computing and Communications, GreenCom 2012, Conf. on Internet of Things, iThings 2012 and Conf. on Cyber, Physical and Social Computing, CPSCom 2012, pp. 468-476, 2012 IEEE International Conference on Green Computing and Communications, GreenCom 2012, 2012 IEEE International Conference on Internet of Things, iThings 2012 and 5th IEEE International Conference on Cyber, Physical and Social Computing, CPSCom 2012, Besancon, France, 20/11/12. https://doi.org/10.1109/GreenCom.2012.55

Smart signage: A draggable cyber-physical broadcast/multicast media system. / She, James; Crowcroft, Jon; Fu, Hao et al.
Proceedings - 2012 IEEE Int. Conf. on Green Computing and Communications, GreenCom 2012, Conf. on Internet of Things, iThings 2012 and Conf. on Cyber, Physical and Social Computing, CPSCom 2012. 2012. p. 468-476 6468353 (Proceedings - 2012 IEEE Int. Conf. on Green Computing and Communications, GreenCom 2012, Conf. on Internet of Things, iThings 2012 and Conf. on Cyber, Physical and Social Computing, CPSCom 2012).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

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T2 - 2012 IEEE International Conference on Green Computing and Communications, GreenCom 2012, 2012 IEEE International Conference on Internet of Things, iThings 2012 and 5th IEEE International Conference on Cyber, Physical and Social Computing, CPSCom 2012

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AU - Fu, Hao

AU - Ho, Pin Han

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She J, Crowcroft J, Fu H, Ho PH. Smart signage: A draggable cyber-physical broadcast/multicast media system. In Proceedings - 2012 IEEE Int. Conf. on Green Computing and Communications, GreenCom 2012, Conf. on Internet of Things, iThings 2012 and Conf. on Cyber, Physical and Social Computing, CPSCom 2012. 2012. p. 468-476. 6468353. (Proceedings - 2012 IEEE Int. Conf. on Green Computing and Communications, GreenCom 2012, Conf. on Internet of Things, iThings 2012 and Conf. on Cyber, Physical and Social Computing, CPSCom 2012). doi: 10.1109/GreenCom.2012.55

Smart signage: A draggable cyber-physical broadcast/multicast media system

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Keywords

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